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Home • ESSENCE Festival of Culture

From URL To IRL: Meet The Internet Stars Taking Over Creator’s House

From unfiltered commentary to rising stardom, catch these internet sensations on July 5th and 6th at Common House, New Orleans
From URL To IRL: Meet The Internet Stars Taking Over Creator’s House
Essence Festival of Culture
By Danielle Wright · Updated July 5, 2025

Every scroll-worthy moment, unfiltered take, and viral clip has led to this: Creator’s House, where the internet’s boldest voices step off your feed and into the real world. From Gen-Z disruptors and digital tastemakers to culture-shifting storytellers, these creators aren’t just online, they’re shaping what’s next. Whether they’re making you laugh, reflect, or feel seen, one thing is clear: their presence doesn’t just live on the timeline.

At Creator’s House, authenticity is the dress code and impact is the vibe. These aren’t just influencers — they’re curators of culture, amplifiers of community, and creative powerhouses redefining what it means to be seen. Whether you’ve double-tapped their content or bookmarked their voice, now’s your chance to meet the internet stars making their mark IRL through July 5th and 6th at Common House. Meet this year’s Creator’s House lineup.

Justine’s Camera Roll

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A post shared by Justine (@justinescameraroll_)

Justine’s Camera Roll brings raw, reflective energy to the feed with a creator journey that’s as transparent as it is inspiring. From early editing experiments to confident storytelling, her voice is proof that vulnerability and vision can go viral.

Justin Frett

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A post shared by Justin Frett (@jstnfrtt)

Motivator, mindset master, and unapologetically real — Justin Frett is the digital big brother we didn’t know we needed. With every clip, he drops gems that challenge, empower, and shift perspective, proving that wellness and self-worth are always trending.

Khiari

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A post shared by Khiari (@khii.arii)

From viral fits to soulful releases like “Odyssey,” Khiari’s presence is as dynamic as his talent. Whether he’s styling, singing, or storytelling, his content is a masterclass in aesthetic, emotion, and the power of evolution.

Zoe Spencer

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Zoe Spencer first made waves on Twitch and has been leveling up ever since. Known for her bold sense of style and sharp digital presence, she effortlessly merges online influence with offline impact—proving she’s not just streaming, she’s steering the culture.

Jamila Bell

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A post shared by Jamila 🔔 (@_iamjamila)

Jamila Bell brings confidence, clarity, and unshakable energy to every scroll. Her sharp humor and no-nonsense takes on life, beauty, and self-love have made her a standout voice—and a must-follow.

Mecca Evans

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Whether she’s sparking conversation or turning everyday moments into viral comedy, Mecca Evans is the definition of presence. Her quick wit and fearless commentary make her one of the most magnetic creators of her generation.

J.C. Carter

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A post shared by Jahad Chris Carter (@thej.c.cartershow)

J.C. Carter is a modern-day storyteller who blends softness with strength. Whether he’s behind the mic or in front of the camera, his affirming monologues and emotionally intelligent content invite people to feel seen, safe, and fully themselves.

Frankie Bleu

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A post shared by Frankie Bleau (@frankiebleau)


As a host, creative, and force behind the mic, Frankie Bleu knows how to command a room—and a timeline. He mixes fashion, beauty, and hilarious hot takes into a vibe that’s as iconic as it is approachable.

Davey Bad

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Davey Bad blends comedy, confidence, and unfiltered truth in a way that’s both entertaining and affirming. Their content reminds you to laugh, live, and most importantly, show up as your loudest, proudest self.

Kimberly Bizu

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A post shared by Rich Little Brokegirls (@richlittlebrokegrls)

Kimberly Bizu is the internet sensation behind the hit brand and podcast Rich Little Brokegirls. Known for her unfiltered takes, radiant confidence, and viral soundbites, she’s building a media empire rooted in beauty, ambition, and being that girl, with or without the budget.

Casey Winbush

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A post shared by ⋆°࿔ casey 𝜗𝜚°⋆ (@caseywinbush)

Casey Winbush is the friend who’s going to keep it real—and keep you laughing. Her solo content stands strong, but it’s her dry wit, quick reactions, and sharp POV that make her a standout voice on any platform.

Sydney Winbush

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A post shared by Syd! (@sydneywinbush)

Rising actress Sydney Winbush is making waves both online and onscreen. Whether she’s stepping into a role or stepping in front of the camera for a skit, her natural talent and comedic timing make her impossible to ignore.

Draya Michele Mourns The Loss Of Her Father

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