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Home • Entertainment

GU Jams: Zillennial Artists To See At Lollapalooza

Get to know the next generation of talent coming to the stage
GU Jams: Zillennial Artists To See At Lollapalooza
MANCHESTER, TENNESSEE – JUNE 16: Megan Thee Stallion performs during 2024 Bonnaroo Music & Arts Festival on June 16, 2024 in Manchester, Tennessee. (Photo by Erika Goldring/Getty Images)
By Kenyatta Victoria · Updated August 2, 2024

Festival season serves as a pivotal platform for young, upcoming artists to showcase their talents and gain visibility. For many performers, this can lead to increased media attention, new stans, and opportunities to create memorable bonds with fans. Lollapalooza in Chicago exemplifies how a major festival can foster a supportive and inclusive community for the next generation of talent. The deliberate mix creates an atmosphere where new artists can thrive, sharing the stage with well-known performers and drawing in crowds that might otherwise be hard to reach.

From household acts like Megan Thee Stallion and SZA to emerging artists like Sexyy Red and BigXthaPlug, the Lollapalooza stage is meant to bring different fanbases and musicians together for a moment of unity and discovery for everyone attending the festival. Check out some of the notable Zillennial talent coming to the stage for Lollapalooza weekend.

Read ‘Here’s How These Zillennial Gymnasts Shined At The Olympics’

FLO

With a new single coming this month, Flo is entering a new era with their music, style and artistry. Starting their journey digitally through their viral song “Cardboard Box,” the UK girl group continues to flourish through their musical journey.

Article continues after video.

BigXthaPlug

Coming fresh off an XXL Freshmen moment, BigXthaPlug is on the rise as one of the newest rappers to watch. The Dallas, Texas native is bringing his southern flair through each track and has the potential to become a new, fresh face in hip-hop.

Article continues after video.

Tyla

The Grammy-winning songstress continues to set the scene and take us on a journey of her South African style through songs like “Water,” “ART,” and her new viral smash “Jump.”

Article continues after video.

Megan Thee Stallion

The H-town Hottie is having a stellar year, from a sold-out tour to her third studio album, Megan. She continues to solidify her name in the industry not only as a bonafide artist but a performer as well.

Article continues after video.

Sexyy Red

The hood’s hottest princess, Sexyy Red, will hit the Lollapalooza stage this weekend, bringing all the vibes through songs like “Bow Bow Bow (F My Baby Dad),” “Get It Sexyy,” and more that’s bound to add flavor to your playlist.

Article continues after video.

RAYE

Known for her viral hit “Escapism,” RAYE is coming to deliver showmanship on the stage and, through her live music experience, bring OG listeners and new fans into her world as an artist.

Article continues after video.

Victoria Monét

The singer-songwriter broke the internet with her song “On My Mama,” her stardom continues to take off through each performance. Victoria Monét is set to put on a stellar show this weekend, from her live vocals to intense choreography.

Article continues after video.

SZA

Coming off the high of her sophomore album SOS, SZA is coming to bring her new era to life through her show at Lollapalooza, prepping her fans to sing along to popular songs from Kill Bill to The Weekend.

Article continues after video.

Infinity Song

This family band brings a fusion of all genres in music through their new album, Metamorphosis Complete. Fans indulge in live music through instrumentation and melodies and see a true family bond on stage.

Article continues after video.

Savannah Ré

With songwriting collaborations with artists like Babyface, Jessie Reyez, and Normani, Savannah Ré is a rising star in R&B. Savannah’s latest pack of songs, “Something/Someone New,” debuted on Spotify’s ‘Mood Ring’ playlist, showcasing her talent for authentic and emotionally resonant music.

About the Author: Kenyatta Victoria is the lead writer for Essence GU, working on all things pop culture, politics, entertainment and business. Throughout her time at GU, she’s garnered devoted readers and specializes in the Zillennial point of view.

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