Transplant Guide: Here’s All The Hotspots To Be During NYFW

Here are all the places to be in New York this week

February is here and New York Fashion Week returns with its exciting lineup of shows. To celebrate, we’re spotlighting several exceptional newcomers who are stepping into the limelight, along with a few of returning labels that are hosting parties, pop ups and more.

While gaining entry to the shows may be a competitive endeavor for seasoned attendees, there are numerous activations available where you can network and gain exposure within the fashion industry.  

Take advantage and check out, GU’s top recommended events to shop and party during this New York Fashion Week.

Feb 9th, 9:30pm – Late 

Midnight Rodeo Presents: The Life Live In Concert NYFW After Party 

Midnight Rodeo blends vintage, nightlife motifs, and Western Americana into a harmonious fusion, viewed through a modern lens. The brand meticulously crafts classic shapes infused with Western heritage and nostalgic charm. This concert and party is an event you won’t want to miss!

Feb 9th, 10pm – 2am 

Mea Culpa: For All The Girlies 

Mea Culpa is hosting a party to celebrate the growing success of their viral hats, swimsuits and more, with a special event catered to the girls. Featuring performances by rising stars Karrah Booo and Anycia, both making their New York Fashion Week debuts.

Feb 9th, 1pm – 8pm and 8pm – late 

Porter Made It Installation with Exclusive Garments 

Poster Made It has just landed in New York Fashion Week, jetting in from London in first class style. Don’t miss the chance to explore their installation and join in the celebrations at their after party.

Feb 10th, 11am – 6pm 

Take A Break From Fashion Week With Cetaphil 

New York Fashion Week is an endurance test that extends beyond a mere week. However, every dedicated worker deserves a moment to unwind and recharge. Treat yourself to some relaxation and rejuvenation with Cetaphil at Chillhouse Soho, where you can indulge in facials, manicures, and more.

Feb 10th, 12pm – 8pm 

Ghetto Friends Exclusive Garments Pop up 

Ghetto Friends, the streetwear brand, is hosting a day-long pop-up featuring exclusive garments. Make sure to dive into their unique world and don’t miss out on the after-party where you can dance the night away.

Feb 10th, 8pm – 12am

Aftr Prty NYFW 

The renowned party series Aftr Prty NY is hosting a special event featuring surprise guests and an exclusive product drop unveiling. Don’t miss out on the excitement—be there or be square!

Feb 10th, 11pm – Late

Saint Woods Apt 200 Pop Up Party

Montreal’s own Saint Woods brand is teaming up with Apt 200 club for an exclusive NYFW Pop Up event. This streetwear label is known for its frequent ventures into the US market, showcasing their unique Canadian style through dynamic events and collaborations.

Feb 11th, 4pm – Until

Mercer + Prince x Murphy’s New York Fashion Week Day Party

Asap Rocky’s whiskey brand Mercer and Prince, in collaboration with Murphy’s New York, are hosting a chic daytime soiree to celebrate the fashion-filled week. Immerse yourself in the beats spun by NYC’s top DJs, Dylan Ali and Dick by Air.

Feb 13th, 12pm – 8pm 

Edge NYFW Future of Tech Expo 

Explore the impact of Artificial Intelligence on the future of fashion at a full-day event presented by Threads of Tech. Don’t miss this opportunity to glimpse into our future.

Feb 13th, 9pm – 1am 

Threads of Tech NYFW After Party 

After attending the Threads of Tech all day immersive experience, wind down by mingling among other party goers. Experience an evening filled with disco, technology, and of course, fashion.

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