
The GU Kickback is back—and it’s bigger, bolder, and more lit than ever. Pull up on Friday July 4th from 1 PM to 6 PM at our new and improved location: The Fillmore in New Orleans. This isn’t just any party it’s where culture, creativity, and connection collide. The Girls United Kickback is an exclusive, immersive experience designed for the next wave of millennial and Gen Z women who are setting trends, breaking norms, and leaving their mark in society. Once again this is an act up auntie-free zone that’s packed with a lit lineup, TikTok-worthy moments, and a VIP vibe you won’t get anywhere else.
Get ready for the hottest performers, all under one roof. It’s a one-of-a-kind vibe filled with music, networking, and memories you won’t forget. The GU Kickback isn’t just about turning up—it’s a space for cultural expression and real community connection. In the spirit of the ESSENCE Festival, which celebrates Black excellence and legacy, GU is here to spotlight rising talent and give young creatives a platform to shape what ESSENCE looks like for the next 55 years. As you may know, Girls United is a forward platform uplifting the next generation of disruptors. Are you ready to have a chance to be a part of a movement?
With the GU Kickback only two weeks away, now’s the time to curate that fabulous outfit and prep your playlist. Need inspo? We got you. Tap into our GU Kickback Starter Kit for 2025—style, sound, and energy included.