Social media has been buzzing with praise, controversy, and outright jealousy surrounding the newest viral sensation, Cooking With Kya. This raises some important questions: Why is there so much negativity directed at this emerging content creator? In our diverse community of creators, why do we often tear each other down when someone gains fame through their online efforts? Kya Renee, at just 23 years old, has sparked widespread discussion with her cooking content, captivating audiences with her inventive approach. She creates home-cooked meals while showcasing catchy phrases and dancing in her kitchen at the start of each video.
Kya began her content creation journey on TikTok two years ago, later transitioning to Instagram in August as she gained viral recognition. During a recent Q&A live session on YouTube, she shared that her passion for cooking developed when she moved into her apartment and realized she needed to learn how to cook for herself instead of relying on fast food. This ignited her love for preparing home-cooked meals. While her mother, Yahne Loveit, is well-known for her baking skills, Kya explained, “My older sister taught me how to cook.” Many may not be aware that Kya tragically lost her sister just a few days after her birthday, a loss that has deeply affected her. Losing such a crucial family member can be one of the most heartbreaking experiences to endure, but it’s clear that her sister would be extremely proud of Kya’s success. Despite this tragedy, Kya has managed to harness her passion and create a self-made revenue stream for herself. Her rise to stardom is only just beginning.
In December, online discourse around Cooking With Kya escalated, leading to a flurry of reaction videos and in-depth debates. Some content creators have praised her, while others have criticized her harshly. Regardless, her contagious content has inspired many vloggers and creators to rally behind her, including DDG, Kya Rakai, Ray, and others. Despite her bubbly demeanor and over one million followers on TikTok and Instagram, her popularity has also attracted dissent. Some have labeled her content as attention-seeking and inappropriate. This response raises the question: Does the concept of being a “girl’s girl” still exist in today’s society? As a community, we should celebrate each other’s achievements that result from hard work and dedication on digital platforms. Although Kya has faced some negative reactions, this increased engagement has only fueled her fame. Aspiring content creators should recognize that controversy can often lead to more visibility—even if it’s negative.
In a recent birthday post, Kya expressed her gratitude for the support she has received: “The amount of support I’ve been receiving is greatly appreciated. After losing my sister in September, making content has been my escape from reality. Although I’ve been receiving hate as well, I appreciate them too. I know I’m trolling, but I promise I DON’T WANT A TAKEN MAN. Take a joke!” she posted on Instagram. This should add clarity to those who question the intent behind some of her infamous phrases. Celebrities like Cardi B have defended her against criticism, applauding her success and confidence in the kitchen.
As Kya’s rise to fame continues, she’s shared more about her future goals in her Q&A. One of her aspirations is to own two houses by the age of 30. “I want to have two houses in two different states. I want to have a house in the state I’ll be living in for me and my family, and I want another house that I’ll be renting out,” Kya said. In just a year, she has already achieved remarkable success, showing that she will surpass her own goals and rise above the negativity. Her content has empowered many women to embrace their femininity and explore the world of content creation through her passion for cooking. We truly admire the fabulous Cooking With Kya content and eagerly anticipate even more exposure for her.